Question: What’s the most important thing to know about Social Media?
Answer: The most important thing about Social Media and You is this. Your Presence there. Your Presence is how you Present yourself. The nature of that Presence should be a conscious – even a calculated choice.
Ask yourself this crucial question. How is it in my best interests to be seen? That means you must first ask yourself another question. Why am I on social media? What do I NEED to get out of being there? That was two questions. I know. So sue me.
Case in point. My last snarky comment – “So sue me” – might be out of sync with the way I want/need to be seen – the Presence I intend to Present. I’m on the internet mostly as a book author. I want to attract people to me. In turn I hope they’ll be attracted to my books.
I want/need to be likable/approachable/pleasant. Somebody you’d enjoy a chat with. Snark may not accomplish those ends. Snark could turn some people off and I must think about that. The point is that I must be what we now call Intentional about such choices.
You should be Intentional too. You might ask “Why bother?” And I would answer “Because of visibility.”
Social media isn’t a peephole only accessible to your chosen friends and followers. Social media is an unbelievably wide picture window. All it takes is Google and your name for anybody and everybody to look through that window at you.
They may be casual browsers or prospective employers or potential consumers of your work. What they see through the world wide web window is the Presence you Present. So you must think very seriously about what you want and need that Presence to be.
If you want/need to be seen as a political firebrand – or any brand of firebrand – rant away. If you want/need to be seen as a sex pot – vamp away. I’ve got no dog in your fight. I’m just advising you to make a savvy and considered choice regarding what breed your dog will be.
Social media as I see it isn’t a come-as-you-are party. It’s a come-as-best-suits-your-agenda party. Is that manipulative? You can bet your pugilistic pooch it is. Oops! Was that me being snarky again? Must be that’s an aspect of the Presence I intend to Present.
RR
My next story is A YEAR OF SUMMER SHADOWS – Riverton Road Romantic Suspense Series Book #2 – Mark & Hailey’s Story. Launching with summer on June 22nd at amazon.com/author/aliceorr. This is my 13th novel and it is full to the brim with the Presence I intend to Present. Alice Orr – www.aliceorrbooks.com.