Question: What’s the most important thing to know about Social Media?
Answer: The most important thing about Social Media and You is this. Your Presence there. Your Presence is how you Present yourself. The nature of that Presence should be a conscious – even a calculated choice.
Ask yourself this crucial question. How is it in my best interests to be seen? That means you must first ask yourself another question. Why am I on social media? What do I NEED to get out of being there? That was two questions. I know. So sue me.
Case in point. My last snarky comment – “So sue me” – might be out of sync with the way I want/need to be seen – the Presence I intend to Present. I’m on the internet mostly as a book author. I want to attract people to me. In turn I hope they’ll be attracted to my books.
I want/need to be likable/approachable/pleasant. Somebody you’d enjoy a chat with. Snark may not accomplish those ends. Snark could turn some people off and I must think about that. The point is that I must be what we now call Intentional about such choices.
You should be Intentional too. You might ask “Why bother?” And I would answer “Because of visibility.”
Social media isn’t a peephole only accessible to your chosen friends and followers. Social media is an unbelievably wide picture window. All it takes is Google and your name for anybody and everybody to look through that window at you.
They may be casual browsers or prospective employers or potential consumers of your work. What they see through the world wide web window is the Presence you Present. So you must think very seriously about what you want and need that Presence to be.
If you want/need to be seen as a political firebrand – or any brand of firebrand – rant away. If you want/need to be seen as a sex pot – vamp away. I’ve got no dog in your fight. I’m just advising you to make a savvy and considered choice regarding what breed your dog will be.
Social media as I see it isn’t a come-as-you-are party. It’s a come-as-best-suits-your-agenda party. Is that manipulative? You can bet your pugilistic pooch it is. Oops! Was that me being snarky again? Must be that’s an aspect of the Presence I intend to Present.
RR
My next story is A YEAR OF SUMMER SHADOWS – Riverton Road Romantic Suspense Series Book #2 – Mark & Hailey’s Story. Launching with summer on June 22nd at amazon.com/author/aliceorr. This is my 13th novel and it is full to the brim with the Presence I intend to Present. Alice Orr – www.aliceorrbooks.com.
Yes, I am always very careful of what I say online in relation to “proper branding.” I have two different Facebook author pages to accommodate my YA author name and my romance pen name.
Hi Catherine Stine. First of all it was great to run into you at Staple’s. I never expect that in NYC but I enjoy when it happens. I hope you had a grand time at the Albany Conference. And I imagine you’ll have a similarly good experience at Romantic Times. I can tell from our Staples chat that you’re juggling more than one author identity. That makes the on-line identity situation tricky but you’re obviously making the right moves. The most essential of those moves is to be aware that you straddle the divides between more than one audience and you must decide what perception is most appropriate for each of those audiences. Appropriate in terms of what is least likely to have a negative effect on your book sales. That is a jugging act for sure but you seem to have it under control. From what I know of you I would expect nothing less. Good work Catherine.
Dear Catherine. You have commented on my blog posts in the past. I invite you to explore my most recent series. It is titled “Oh No I’m a Caregiver – Dementia – Our Cautionary Story.” These posts are of special significance to me. Dementia appears to be a reality destined to assault all of our lives in one way or another eventually. I believe that the story I have to tell – through my initial post and others yet to come at https://www.aliceorrbooks.com – has valuable insights to offer. For this reason, I hope you will read it and pass it on to others so that they might benefit from what I am learning and from those insights.
For example… My husband Jonathan, who has recently been diagnosed with dementia, is actually quite fine at this early stage. He is engaged in lots of cognitively powerful activities. He writes original memoir pieces that are very good and says this is the result of sitting in on so many of my writing workshops over the past forty-five years. He now finds more joy in writing than the drawing and music that were his usual creative pursuits in the past. This is good because, as you know, portraying characters and composing scenes require a deep level of focus and detail concentration which is very beneficial for him. He also loves jigsaw puzzling – the 1500-piece variety. Again much concentration is required plus he has fond memory associations of doing puzzles with his mom when he was a boy. He also reads a lot – challenging books, as well as his favorite New York Times articles. He does regular physical exercise and has also begun gardening at our church which has a large planted space in sore need of attention. Medically, he is taking a basic drug that has disappeared his brain fog for the timebeing. We also have excellent medical professionals on our team and on our side.
Dementia is not like the tv commercials portray it to be. Their purpose is to ramp up fear and sell very expensive, very dangerous drugs. There is a long, gradual period before extreme changes begin, and the aggressiveness these ads emphasize can often be mitigated with simple mood medications that are harmless and affordable.
Meanwhile, there is a real-life story to be told here of real-life experience. I hope you will read and share it. Dementia is a reality for many of us and, unfortunately, promises to be a reality for many more. Truth is our best armor against being cast into despair by the prospect. I hope to add a little to that sustaining truth. Dementia is one of the many ways all of us will evolve from this life into whatever may lay beyond. Passing on is our universal destiny. Some of those passages involve discomfort and unpleasantness. We can perhaps be a bit better prepared if we understand realistically what to expect.
That is what our story – Jonathan’s and mine – is meant to do. Help others – in an honest and caring fashion – to be prepared. Love and Blessings. Alice
Thank you. This clarifies something for me–how I present myself is likely more important than where I present myself.
Hi Trevann Roger. Thank you for your comment. Yes. Your online image is of your first consideration. But I do think you have to consider where you create that image as well. Some platforms are more appropriate for you and your work than others might be. As I said in response to Catherine Stine’s comment -when I talk about appropriateness I’m referring I’m referring to what will sell your books. You must first figure out who your readership – which is also your constituency – might be. Once you’ve researched to determine who they might be – you must research further to find out where that constituency is most likely to be hanging out online. Those are your access points to your constituency – where you need to be in order to be visible to and discoverable by then. After all of that – you then fashion the online persona that will turn them on to you personally and then to your work. I highly recommend a book titled Rise of the Machines by Kristen Lamb for learning more about all of that. I have my copy on my Kindle and I refer back to it often.
Dear Trevann. You have commented on my blog posts in the past. I invite you to explore my most recent series. It is titled “Oh No I’m a Caregiver – Dementia – Our Cautionary Story.” These posts are of special significance to me. Dementia appears to be a reality destined to assault all of our lives in one way or another eventually. I believe that the story I have to tell – through my initial post and others yet to come at https://www.aliceorrbooks.com – has valuable insights to offer. For this reason, I hope you will read it and pass it on to others so that they might benefit from what I am learning and from those insights.
For example… My husband Jonathan, who has recently been diagnosed with dementia, is actually quite fine at this early stage. He is engaged in lots of cognitively powerful activities. He writes original memoir pieces that are very good and says this is the result of sitting in on so many of my writing workshops over the past forty-five years. He now finds more joy in writing than the drawing and music that were his usual creative pursuits in the past. This is good because, as you know, portraying characters and composing scenes require a deep level of focus and detail concentration which is very beneficial for him. He also loves jigsaw puzzling – the 1500-piece variety. Again much concentration is required plus he has fond memory associations of doing puzzles with his mom when he was a boy. He also reads a lot – challenging books, as well as his favorite New York Times articles. He does regular physical exercise and has also begun gardening at our church which has a large planted space in sore need of attention. Medically, he is taking a basic drug that has disappeared his brain fog for the timebeing. We also have excellent medical professionals on our team and on our side.
Dementia is not like the tv commercials portray it to be. Their purpose is to ramp up fear and sell very expensive, very dangerous drugs. There is a long, gradual period before extreme changes begin, and the aggressiveness these ads emphasize can often be mitigated with simple mood medications that are harmless and affordable.
Meanwhile, there is a real-life story to be told here of real-life experience. I hope you will read and share it. Dementia is a reality for many of us and, unfortunately, promises to be a reality for many more. Truth is our best armor against being cast into despair by the prospect. I hope to add a little to that sustaining truth. Dementia is one of the many ways all of us will evolve from this life into whatever may lay beyond. Passing on is our universal destiny. Some of those passages involve discomfort and unpleasantness. We can perhaps be a bit better prepared if we understand realistically what to expect.
That is what our story – Jonathan’s and mine – is meant to do. Help others – in an honest and caring fashion – to be prepared. Love and Blessings. Alice
So true, Alice! Social media is “you” but a carefully constructed one.
Hi Anna DePalo. You are right about the social media presence being a construct – something we craft with both our common sense and our marketing sense in play. Of course that presence must be true to the person we really are – never contradictory to it. I think of my online self as being the Alice I am on my best days in my most reasonable mood and frame of mind. But it’s still me. I’ve seen you present in public and in my opinion you do the same.
Dear Anna. You have commented on my blog posts in the past. I invite you to explore my most recent series. It is titled “Oh No I’m a Caregiver – Dementia – Our Cautionary Story.” These posts are of special significance to me. Dementia appears to be a reality destined to assault all of our lives in one way or another eventually. I believe that the story I have to tell – through my initial post and others yet to come at https://www.aliceorrbooks.com – has valuable insights to offer. For this reason, I hope you will read it and pass it on to others so that they might benefit from what I am learning and from those insights.
For example… My husband Jonathan, who has recently been diagnosed with dementia, is actually quite fine at this early stage. He is engaged in lots of cognitively powerful activities. He writes original memoir pieces that are very good and says this is the result of sitting in on so many of my writing workshops over the past forty-five years. He now finds more joy in writing than the drawing and music that were his usual creative pursuits in the past. This is good because, as you know, portraying characters and composing scenes require a deep level of focus and detail concentration which is very beneficial for him. He also loves jigsaw puzzling – the 1500-piece variety. Again much concentration is required plus he has fond memory associations of doing puzzles with his mom when he was a boy. He also reads a lot – challenging books, as well as his favorite New York Times articles. He does regular physical exercise and has also begun gardening at our church which has a large planted space in sore need of attention. Medically, he is taking a basic drug that has disappeared his brain fog for the timebeing. We also have excellent medical professionals on our team and on our side.
Dementia is not like the tv commercials portray it to be. Their purpose is to ramp up fear and sell very expensive, very dangerous drugs. There is a long, gradual period before extreme changes begin, and the aggressiveness these ads emphasize can often be mitigated with simple mood medications that are harmless and affordable.
Meanwhile, there is a real-life story to be told here of real-life experience. I hope you will read and share it. Dementia is a reality for many of us and, unfortunately, promises to be a reality for many more. Truth is our best armor against being cast into despair by the prospect. I hope to add a little to that sustaining truth. Dementia is one of the many ways all of us will evolve from this life into whatever may lay beyond. Passing on is our universal destiny. Some of those passages involve discomfort and unpleasantness. We can perhaps be a bit better prepared if we understand realistically what to expect.
That is what our story – Jonathan’s and mine – is meant to do. Help others – in an honest and caring fashion – to be prepared. Love and Blessings. Alice