How Marketable is Your Manuscript & Where? – Orr What? Wednesday

Market imageIs your goal to be published by a traditional print publisher? If your answer is yes, you must evaluate your manuscript in terms of what that marketplace demands. To do otherwise is less savvy than you need to be on your own behalf.

If your goal is commercial print publication you must be aware of the realities of that choice for the sake of your own psyche. Otherwise, you render yourself vulnerable to loss of effort and energy and worst of all hope – which can be disastrous to your psyche.

The first reality you must be aware of is this. The publishing market is super-cautious now. Skittish beyond its customary skittishness. Work that veers very far from customary publishing category expectations will have a rough time finding welcome.

The exception – a manuscript that is a truly extraordinary market-buster blockbuster bestseller masterpiece. Does this describe your work? Eliminate ego. Eliminate parental pride in your creation. Be hard of nose and heart and make a clearheaded judgment from that objective place.

Submitting your work now is looking for a job in a low-availability environment. Looking for the job of published author. Think in terms of making yourself and your work as attractive as possible within that narrow avenue of possibility. This effort begins with the work itself.

You must always submit only your very best work. That is extra valid now. Don’t expect an agent or editor to see through your imperfect manuscript to your perfect talent beneath. Editors are looking for perfection visible. Agents follow suit because they look for what editors want.

Your first marketplace search is most likely for an agent. Ask yourself, “What does this agent prefer to represent? Can I accommodate my work to those preferences?”

Research those preferences. Turn first to the internet. Does the agent have a website? Who does she represent and what do they write? Google the agent for articles written and statements made. What does she tell you there?

This is a sleuthing exercise. You must investigate – investigate – investigate. If you have your own sleuthing tricks or come up with some along the way share them with others. Don’t forget that all boats rise together.

What editors and publishers are looking for is an easier search. Check publisher websites. Google individual editors. Remember that the reception of an unsolicited – unagented – manuscript will be less welcoming than a solicited one via an agent.

Some publishers won’t consider unsoliciteds at all. I say, “Send it along anyway. What’s to lose? Except maybe that time, energy and psyche strength I mentioned?” So be aware that this is a Hail Mary and adjust your expectations accordingly.

Through all of this sleuthing and strategizing and planning – you are making lists with your manuscript always in mind. Where might it be most marketable? Who might find it most intriguing? What should you pitch most prominently to each target in order to maximize your chances of luring them into the lair of your work?

Do all of this with high ambition and a courageous heart and you will also maximize your marketability. And always – keep on writing whatever may occur.

RR

A Wrong Way Home – Riverton Road Romantic Suspense Series Book 1 – the eBook – is FREE at http://www.amazon.com/dp/B00T9RVGGC. It’s also FREE at Barnes & Noble and iTunes and KOBO and other online platforms. A YEAR OF SUMMER SHADOWS – Riverton Road Romantic Suspense Series Book #2 – is $2.99 at http://www.amazon.com/dp/B00ZBOTH5O. These are my 12th and 13th novels. They were written for the non-traditional marketplace which is your other publishing option. Alice Orrwww.aliceorrbooks.com.

 

8 thoughts on “How Marketable is Your Manuscript & Where? – Orr What? Wednesday

    1. Always onward and upward Pamela. Sometimes we get a bit weary of that demanding trail and must go to ground for a bit. That’s when I turn to my writer friends for a pep talk and a boost. This is a demanding road we walk and it can be discouraging too. We need each other and I am always wonderfully heartened to see us step up for each other as we repeatedly do. Blessings. Alie

    1. Hello Nancy. Wonderful to hear from you. We have to keep in warrior mode on behalf of ourselves and think our way through every move we make. It is part of the responsibility we must take for our own careers. I hope all is well with you and I look forward to hearing from you again soon. Alice

    2. Dear Nancy. You have commented on my blog posts in the past. I invite you to explore my most recent series. It is titled “Oh No I’m a Caregiver – Dementia – Our Cautionary Story.” These posts are of special significance to me. Dementia appears to be a reality destined to assault all of our lives in one way or another eventually. I believe that the story I have to tell – through my initial post and others yet to come at https://www.aliceorrbooks.com – has valuable insights to offer. For this reason, I hope you will read it and pass it on to others so that they might benefit from what I am learning and from those insights.

      For example… My husband Jonathan, who has recently been diagnosed with dementia, is actually quite fine at this early stage. He is engaged in lots of cognitively powerful activities. He writes original memoir pieces that are very good and says this is the result of sitting in on so many of my writing workshops over the past forty-five years. He now finds more joy in writing than the drawing and music that were his usual creative pursuits in the past. This is good because, as you know, portraying characters and composing scenes require a deep level of focus and detail concentration which is very beneficial for him. He also loves jigsaw puzzling – the 1500-piece variety. Again much concentration is required plus he has fond memory associations of doing puzzles with his mom when he was a boy. He also reads a lot – challenging books, as well as his favorite New York Times articles. He does regular physical exercise and has also begun gardening at our church which has a large planted space in sore need of attention. Medically, he is taking a basic drug that has disappeared his brain fog for the timebeing. We also have excellent medical professionals on our team and on our side.

      Dementia is not like the tv commercials portray it to be. Their purpose is to ramp up fear and sell very expensive, very dangerous drugs. There is a long, gradual period before extreme changes begin, and the aggressiveness these ads emphasize can often be mitigated with simple mood medications that are harmless and affordable.

      Meanwhile, there is a real-life story to be told here of real-life experience. I hope you will read and share it. Dementia is a reality for many of us and, unfortunately, promises to be a reality for many more. Truth is our best armor against being cast into despair by the prospect. I hope to add a little to that sustaining truth. Dementia is one of the many ways all of us will evolve from this life into whatever may lay beyond. Passing on is our universal destiny. Some of those passages involve discomfort and unpleasantness. We can perhaps be a bit better prepared if we understand realistically what to expect.

      That is what our story – Jonathan’s and mine – is meant to do. Help others – in an honest and caring fashion – to be prepared. Love and Blessings. Alice

    1. You are very right about the no-guarantee factor Liz. I heard April Eberhardt say an interesting thing recently and I repeat it here. You need to set time limits when it comes to approaching the traditional publishing market. She suggested a year to find an agent and a year for that agent to find a publisher for your work. After that she suggests indie publishing the work yourself. I have to say I agree with her heartily. Otherwise it is possible or even likely to spin your wheels for such a long time awaiting a traditional house spot that you create a setback lag in your career. Thanks so much for bringing up this issue. I may even do a separate post on the subject. Alice

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